Mark your calendars for this year’s WRLC Fall Forum: Generation Z and the Changing Landscape of News Media Consumption by Kevin Click, Lecturer from the Psychology Department at California State University, Chico. This year’s forum, scheduled for Thursday, November 21, 2024, at 1:00 PM, will focus on how Generation Z - comprising undergraduate students and other emerging adults - approaches news and public information differently from previous generations.
As Generation Z pursues both higher education and civic engagement, it brings a distinct shift in media consumption habits, particularly the increased reliance on social media platforms for news. Unlike older adults, who often turn to traditional news sources, Gen-Z’s preference for digital and social channels creates new dynamics in how information is shared, perceived, and understood. This evolving landscape, coupled with rapid technological advancements, introduces unique challenges to maintaining the integrity and accuracy of available information.
The forum will explore these trends and offer strategies for fostering thoughtful consumption of news in an age of rapid information spread and misinformation.